We built the tool we wished existed: one that tells the truth about messaging.
Brands in India send billions of WhatsApp and SMS messages a year. Most can tell you how many went out. Very few can tell you what they brought back. PulseIQ exists to close that gap.
Make every message accountable to revenue.
Customer engagement tools grew up around the metrics that were easy to collect: sends, opens, clicks. Those numbers go up whether or not a campaign changed anyone’s behaviour — so teams message more, customers tune out, and nobody can say which campaigns are worth their cost.
We started from the other end: the receipt. PulseIQ connects messaging to the purchases a brand already records — at the till or on the invoice — so every campaign ends with a result in rupees.
The same approach works for a restaurant chain messaging guests and for an FMCG brand nudging thousands of kirana outlets. Only the labels change.
Four principles behind every feature
Revenue over vanity metrics
Sends, opens and clicks are easy to count. We report what matters: who came back, what they spent, and what it cost to bring them.
Delivery you can see
Every message is tracked to delivered, read or failed, with the operator’s reason — no guessing what landed.
Respect for attention
Every customer hears from a brand only as often as the brand decides, across all campaigns — and never when they have asked not to.
Privacy by design
Phone numbers are masked on screen and in exports, and processed only for the brands that own the relationship.
The people behind PulseIQ
We are a focused team building PulseIQ in India, for Indian channels and Indian regulation. Team profiles are coming soon.
Talk to usCareers
No open roles right now. If you care about clean data and useful products, we would still like to hear from you.
Get in touchPartners
Messaging providers, POS and DMS vendors, and agencies who want their clients to see what campaigns really earn — let’s talk about integrating with PulseIQ.
Partner with usStart with one campaign.
In 30 days you will know, in rupees, what your messages earn — and which audiences to message again.